Measuring the Level of Awareness among the Women Executive for Retirement Planning

Retirement planning in India is of seminal importance given the rising rate of life expectancy, increasing health care expenses and dearth of robust social security measures among others. People should plan ahead to ensure that they can maintain the same lifestyle and meet any unforeseen expenses when they are old and grey. The saying ‘what is good for the goose is good for the gander’ does not hold its authenticity when money comes into the picture. It is well-known that contrasting life experiences are encountered by men and women. They differ in their knowledge levels and the ways in which they respond towards any risk. Moreover, financial planning is a personal task of an individual. Due to all these reasons we need to look at the style of action for women differently. Women also tend to have career breaks to handle family situations. This study focuses on awareness of women executives towards the retirement planning in Rajasthan and also attempted to find out the impact of demographic variables on the awareness level. With the sample size of 485 women executives, the researcher has found that there is low awareness of retirement planning in the respondents and age, area and monthly expenditure has association with the awareness of the retirement planning.