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| 1 |
Impact of Supply Chain Management Practices on Competitive Advantage of Small Manufacturing Firms in Coimbatore District |
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| Dr. K. Suresh Babu 1 ; Mr. R. Sivaramakrishnan 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 01-04 | ||
One Day International Conference on "INNOVATION IN MANAGEMENT PRACTICES"
Conference Date: 26-Sep-2018
Organized By: Department of Commerce, SANKARA College of Science & Commerce, Saravanampatty, Coimbatore (India)
ICIMP-2018
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| 2 |
A Study on Priority Sector Lending by Kerala Gramin Bank with special reference to Agricultural Lending in Malappuram District, Kerala |
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| Dr. M. Saravanan 1 ; C. Anees Babu 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 05-12 | ||
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| 3 |
A Study on Job Satisfaction of Part-Time Employees in Coimbatore City |
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| Dr. S. Sujatha 1 ; Ms. Menaka 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 13-16 | ||
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| 4 |
Attitudes and Purchasing Behavior towards Consumer Durable White Goods |
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| S. Saranya 1 ; Dr. V.Padmanabhan 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 17-19 | ||
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| 5 |
The Influence of Determinants on Capital Structure Decision of Select Food Processing Firms in India |
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| Dr. (Mrs) Thulasi Priya.B 1 ; Ms. Pavithra.P 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 18-21 | ||
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| 6 |
A study on Customers Utilization for using E-Banking Services in Coimbatore District |
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| Dr. N. Latha 1 | ||
| Category: Conference Paper | Subject: Commerce | Page: 22-24 | ||
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| 7 |
A Study on Impact of Green Marketing in the Society with reference to Coimbatore City |
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| Dr. S.Kalavathi 1 ; Mrs. S.Rukshana Begum 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 25-30 | ||
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| 8 |
A Study on Awareness and Attitudes of Food Handling Practices of Mothers in Thoothukudi District |
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| Dr. (Smt) N. Kamala 1 ; Dr. (Smt). A. Arunadevi 2 ; Dr. (Smt). V. Sangeetha 3 | ||
| Category: Conference Paper | Subject: Commerce | Page: 31-34 | ||
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| 9 |
A Study on Factors, Trend and Impact on Corporate Social Responsibility |
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| Dr. A. Jaganathan 1 ; Dr. K . Palanichamy 2 | ||
| Category: conf | Subject: Commerce | Page: 35-38 | ||
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| 10 |
Liquidity Analysis of Selected Tyre Industries in India |
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| Dr. K. Suresh Babu 1 ; P.S. Deepa 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 39-43 | ||
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| 11 |
Comparison of private banks – Performance Evaluation of private banks using CAMEL Model |
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| Dr. Krunal K Bhuva 1 ; Raina Vyas 2 | ||
| Category: Conference Paper | Subject: Management | Page: 44-49 | ||
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| 12 |
Comparative Analysis of Mobile Marketing Campaigns (Case Study of Nike, Adidas & Puma) |
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| Dr. M.S. Loganathan 1 ; Mr N.Nasrudeen 2 ; K.Prabakaran 3 | ||
| Category: Conference Paper | Subject: Commerce | Page: 50-52 | ||
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| 13 |
Rural Marketing in India – A Study |
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| Dr. P. Loganathan 1 ; P.Thangaraj 2 | ||
| Category: Conference Paper | Subject: Economics | Page: 53-55 | ||
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| 14 |
Effectiveness of Employee‟s Personality Test in Mitsubishi Heavy Industries India Precision Tools Ltd at Ranipet- Vellore District |
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| Dr. P. Pugazhendhi 1 ; Dr. K. Murugan 2 | ||
| Category: Conference Paper | Subject: Commerce | Page: 56-60 | ||
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| 15 |
A Study on Sales Promotion Effectiveness with special reference to Retailers in Coimbatore City |
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| Dr. S. Suganya 1 ; Mohamed Yasin 2 | ||
| Category: Conference Paper | Subject: Management | Page: 61-69 | ||
