Comparison of CSR initiatives in public and private sector FMCG Industry

Fast Moving Consumer Goods Companies having been contributed a part of their profits towards Corporate Social responsibility for the welfare of the society. We have collected a quantitative secondary data of CSR contribution amounts of four private sector companies and four public sector companies. The research paper talks about the impact of the CSR contribution in both public and private sector companies in the FMCG industry and the comparison of CSR amount spent by the respective companies in the preceding previous three years. This research also includes the comparison among the four different companies in their respective sectors and also between the contributions made by both the sectors.