An Analysis of the State of Moral Investing in India
| Vol-4 | Issue-8 | August 2019 | Published Online: 16 August 2019 PDF ( 195 KB ) | ||
| Author(s) | ||
| Smriti Tiwari 1; Dr. P N. Mishra 2; Dr. Pooja Jain 3 | ||
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1PhD Scholar, Institute of Management Studies, Devi Ahilya Vishwavidyalaya, Takshshila Campus, Khandwa Road Indore-452017 MP (India) 2Director, School of Economics, Devi Ahilya Vishwavidyalaya, Takshshila Campus, Khandwa Road Indore-452017 MP (India) 3Sr. Lecturer, International Institute of Professional Studies, Devi Ahilya Vishwavidyalaya, Takshshila Campus, Khandwa Road Indore-452017 MP (India) |
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| Abstract | ||
This paper aims to study the state of Moral Investing in India. Through a survey of 204 active investors, the researchers have tried to understand the present level of awareness of Moral Investing in India and the investors’ intention to invest in companies and funds based on this theme. The study concludes that while awareness of the theme is present, current level of investment is quite low. However, the intention to invest based on Moral theme is very clear among Indian investors and coupled with the ongoing developments around Moral Investing in the Indian markets, the study points towards growth in investments based on Moral theme. |
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| Keywords | ||
| Behavioral Finance, Moral Investing, SRI, Indian Investors. | ||
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