Agricultural Commodities Marketing Network

Vol-4 | Issue-02 | February 2019 | Published Online: 10 February 2019    PDF ( 602 KB )
DOI: https://doi.org/10.5281/zenodo.2575704
Author(s)
Rudri Dave 1; Prof. K.B.Wane 2; Vrushali Kalbhor 3; Yuga Kalbhor 4

1Student, BE, electriconics & telecommunication engineering in SPPU, Pune, Maharashtra (India)

2Assistant Prof. in PCCOE&R in SPPU, Pune, Maharashtra (India)

3Student, BE, electriconics & telecommunication engineering in SPPU, Pune, Maharashtra (India)

4Student, BE, electriconics & telecommunication engineering in SPPU, Pune, Maharashtra (India)

Abstract

The increased use of internet and its easy accessibility has had a major impact on every sector of e-commerce. The traditional method open to the farmers in India is to sell away their surplus produce to the village traders. These village traders sell the farm produce to the retailers who in turn sell the same farm produce at higher prices in the retail market. Farmers have to go for distress sale of their farm produce to the traders at very low prices. The middlemen claim a good amount of margin thereby reducing the return of the cultivators. The website which we designed will act as a unique and a secure way to perform agro-marketing.

Keywords
accessibility, agriculture, customer, elimination of middlemen, farmer, marketing network, maximum profit
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