The burgeoning market of Indian Home Textiles

The Textile industry is one of the most important industries in world trade. India occupies the third position in terms of trade in the world signifying the importance of this industry for India. Home furnishing Textile industry, after apparels is being seen as the next being opportunity for trade. The impetus to this industry is mainly provided by changing consumer lifestyle trends. The last decade has woven inordinate success stories for the home textile industry and the market has grown by leaps and bounds. The value of total Domestic home textile market in 2011-2016 is Rs.27,360 Cr and in 2020 it is estimated to be Rs.40,800 Cr. The Global average per capita consumption is US$23 billion. Not only has this growth encouraged textiles and apparel players to diversify into home textiles, but even ecommerce platforms have realized the potential of this market, introducing a „home section‟ on their platforms.