Production and Marketing Constraints Faced by Kinnow Growers In Haryana

The present study seeks to identify the constraints that threaten the growers’ direct involvement in marketing of their produce and inefficient cultivation practices that influence yields of grower. The study has revealed that growers’ returns from kinnow crops are deeply influenced by production and marketing constraints faced by them. It has also been found that growers’ ignorance and unawareness and unorganized market structure are prime responsible factors that influence their yield. The sample of 270 growers is selected on the basis of consecutive sampling method and data is analyzed through frequency distribution, tabular analysis and percentage. The present study makes a significant contribution to the literature on kinnow growers’ practices in Haryana. It can be helpful to develop appropriate price policy for inputs and outputs of kinnow fruit, regulation of market charges, wage policy, initial investment in food processing units, and infrastructure that assures significant returns for growers. The adequate policies for scientific storage and fruit processing plants, transportation and infrastructure etc. are required for increment of agricultural GDP and income of growers. The growers should be imparted production and marketing practices through training and sufficient resources.