E-Commerce In India

Vol-1 | Issue-5 | May 2016 | Published Online: 16 May 2016    PDF ( 194 KB )
Author(s)
Dr. Shankarsinh R Rana 1

1Principal, Shah C. K. Municipal Commerce College, Kalol (N.G.), Gujarat, India

Abstract

Nowadays commerce become a global phenomenon and is being treated as a panacea for economic growth. The whole of the global has shrunk and has become in the fist. The global economics are coming together. North and East pole are adjoining both buyer and sellers of remote are coming to gather. Under e commerce goods and services are exchanged with the help of Internet or other computer network. It follows the same fundamental principles as tradition of commerce. i.e. buyers and sellers come together to exchange goods and services for money. But under e commerce buglers and sellers transit their Business over net work computer. E-commerce Provides convenience to buyers. It also offers a convenience to sellers, to cut costs and expend theirs Markets. They do not need a big building stove or print and distribute mail order cater lodge. It has no distribution cost due to automatic order taking and” bulling system. E-commerce which is developing at a high rate in India can become a platform for anti-competitive issues and agreements that can come up in the future. Some potential competitive issues have been discussed and international cases where anti-trust issues have come up in E-commerce markets. Actually presence of information technology, internet and other associated technologies provides an extraordinary support for the growth and development of E-commerce to create value through the system. We live in a technological epoch and customers are now fuelled by Internet induced potentials. E-commerce emerges from the internet and its associated web technologies to facilitate the implementation of Customer Relationship Management (CRM). This study is an attempt to understand E-commerce in present globalize scenario.

Keywords
E-Commerce, East Pole, Customer Management, CRM, Globalize, Computer
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