Data Visualization: Using Tableau for Decision Making

Vol-4 | Issue-04 | April 2019 | Published Online: 15 April 2019    PDF ( 473 KB )
Author(s)
Varma Ashish 1; Sindhwani Sakshi 2

1Assistant Professor, Accounting and Finance, Institute of Management Technology, (IMT) Raj Nagar, Ghaziabad(India)

2Institute of Management Technology (IMT), Raj Nagar, Ghaziabad (India)

Abstract

To gainfully use an enormous amount of data, with precision for decision making purposes, the data must be analyzed as well as presented visually to the decision maker. The data, thus needs to be presented by adding an extra dimension to it, to help demystify a lot of embedded information. Data visualization helps display the numbers in a cohesive manner. Presently there are numerous software packages that are used for data visualization, “Tableau” being one of them. The following paper discusses how Tableau can be relevant to all data users – from academicians to practicing managers, in all types of organizations. The paper also illustrates the use of data visualization techniques by utilizing the excellent learning resources available in the public domain.

Keywords
Data Visualization, Decision Making, Tableau, Business Intelligence, Dashboard.
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