A study on Customer Perception on Online Fund Transfer at Thanjavur Corporation Level

All individuals need industrial products for be comfortable life, the living standard will improve through the quality products. Fund should transfer from consumers to manufacturer through wholesalers, retailers and local retailers. The retailers may assemble products from various suppliers. As consumer point of view they make payment to the sellers, the seller’s duty to transfer money to different suppliers. Finally, the fund reaches the manufacturer from various wholesalers. In these process the banker’s role is very important. This study will find out the level of perception of online fund transfer. This study is important in the study area to find the socio economic factors are influencing the perception of online fund transfer. The objectives of the study are (i) to present the socio economic profile of the sample respondents at Thanjavur Corporation Level. (ii) to find out the level of perception of online fund transfer and analyses at Thanjavur Corporation Level and test the hypothesis through chi square test and (iii) to offer suggestions to the banks and individuals to increase the usages of online fund transfer. The researcher concluded that, businessmen are using online fund transfer, it is much use full comparing direct deposit in to the banks. The online fund transfer are less, if banks reduce their charges, the usage will increase in future.