A study on consumer satisfaction towards selected refined cooking oil with special reference to coimbatore district (Veerapandipirivu and Karamadai)

The present study is made on consumer satisfaction towards selected refined cooking oils . Cooking oils plays an important role in the human life, without cooking oils no one can cook their food in the day to day life. So there is a need to study which refined cooking oil is best and mostly consumed by the consumers. For this research purpose Veerapandipirivu and Karamadai was selected as the study area with the sample size of 50 respondents. Questionnaire method was adapted to collect the require data by using convenient random sampling method. A period of the study was Jan-Mar 19. Simple Percentage analysis used to analysis the data. Primary and Secondary data were used to collect the required information for the research purpose. Finally the analyses were made with the help of simple percentage tools and the final result was given in the findings, suggestion and conclusion.