A Study on Consumer Owned Retailing Store Business Model with special reference to Grocery Products in Karaikal Region

Since consumer cooperative stores play important roles in economic development of a country in post independent period. They fulfill the customer’s needs and wants and they can buy the product at affordable price and profit sharing among the members. After GST implementation the low class and middle class families face difficulties in purchasing of goods and services. As a result it will ultimately affect people’s standard of living, purchases and reduce the consumption of goods and services. Recent trends in the retailing industry cooperative stores have a market potential and benefits to its target customers. So customer owned cooperative retailing stores are strategic business models which create values, deliver values to target customers, make the customers satisfied and provide profit sharing with its members.