Corporate Social Responsibility in Manufacturing Sector of Tirunelveli District- An Empirical Study

Corporate Social Responsibility of business refers to what a business does over and above the statutory requirement for the benefit of the society. The word “responsibility” emphasises that the business has some moral obligations towards the society. Corporate Social Responsibility also called Corporate Conscience or Responsible Business is a form of corporate self-regulation integrated into a business model of any sector. Corporate Social Responsibility is a concept whereby financial institutions not only consider their profitability and growth and also the interests of society and the environment by taking responsibility for the impact of their activities on stakeholders, employees, shareholders, customers, suppliers and civil society represented by NGOs. The economic globalisation resulted in a demand for corporations to play a central role in efforts to eliminate poverty, achieve equitable and accountable systems of governance and ensure environmental security. The purpose of the study is to examine the view of stakeholders towards corporate social responsibility activities on the firm. This study looks at CSR activities towards some of the primary stakeholders namely, employees, customers and suppliers, community and environment.