A study on the Customer Perception towards E-Banking Services in Tiruchendur Area

Internet banking system allows individuals to perform banking activities at home via internet. Most of the internet banks are traditional banks which also offer online banking while others are online only and have no physical offices. Internet banking transaction states that customers use the internet to get access to their personal or business bank accounts online anytime and to undertake banking transactions through the use of banks website without inconvenience. Internet banking allows customers to do their banking transactions anytime and providing continuous control over their accounts. Banks promoted their core capabilities i.e., products, services and advice through internet. E-banking as it has demonstrated the velocity of its growth is incredibly fast and efficient. It has allowed individuals including companies to perform their banking businesses from their homes in a very cost effective way. Studies have shown that with this new technology it has become possible for both the banks and customers to have an immediate insight about the status and operations of their accounts. This study measured customer perception towards E-banking and the utilization of e-banking.